Cutting and Detailing Deck Support Posts

by PROStar Brendan Casey of Casey Fence and Deck, Frederick, MD

December 19, 2014 by Janet Blake (comments: 0)

Here is our third PROStar PROTips video. Every PROTip video features a FastenMaster PROStar sharing building tips for the deck building and remodeling community.

Picture Framing Stair Treads

by PROStar Gary Daley of America's DeckBuilder, Barnegat Township, NJ

November 5, 2014 by Janet Blake (comments: 0)

Introducing our second PROStar PROTips video. Every PROTip video features a FastenMaster PROStar sharing building tips for the deck building and remodeling community.

In this video, Gary Daley of America's DeckBuilder demonstrates his signature technique for picture framing stair treads. A very impressive finished look!

5 Success Limiting Actions Contractors Should Avoid To Maximize Long Term Profitability

by Shawn McCadden CR, CLC, CAPS

October 23, 2014 by Janet Blake (comments: 0)

This recent article from Shawn McCadden focuses on Success Limiting Actions Contractors Should Avoid To Maximize Long Term Profitability.

Clapboard Joints: Overcoming Water Penetration

by PROStar Kirby Dolak of Architectural Woodworks, Littleton, MA

September 19, 2014 by Janet Blake (comments: 0)

Introducing our new PROStar PROTips video series. Every PROTip video will feature a FastenMaster PROStar sharing  knowledge of specific building construction applications or techniques.

In this video, Kirby Dolak of Architectural Woodworks demonstrates how he overcomes the potential for water penetration when installing clapboards.

Create Web Content to Describe the Construction Process

by Tess Wittler, Specialist in Content Marketing for Contractors

August 22, 2014 by Janet Blake (comments: 0)

Looking for content to include on your website? How about posting information that describes the construction process for your customers? Educating your customers will make them more comfortable with the process as well as add credibility to your business.

Are You Running Your Business or is Your Business Running You?

The Importance of Online Word Of Mouth for Contractors

July 25, 2014 by Janet Blake (comments: 1)

by Janet Blake, FastenMaster Communications Manager

My brother Scott is a carpenter who works on many types of remodeling and deck building projects. Recently, we talked about his marketing efforts (or lack of) for finding work.

Scott doesn’t have a website, doesn’t advertise and has absolutely no use for social media. All of his jobs come exclusively through word-of-mouth recommendations. As a marketer in this industry, I had to ask: “Why don’t you have a website when so many people are looking online for the type of services you offer?” His response: “I have more jobs than I can keep up with."

Wow. That stopped me in my tracks. Here I am praising online media and my own brother says he’s doing just fine without it. I’ve been revisiting this conversation for several days and now understand that Scott’s not running a business, his business is running him.

How to Groove Square Edge Deck Boards

by Anthony DiSanto, FastenMaster Decking & Trim Product Manager

June 20, 2014 by Janet Blake (comments: 0)

If you are using hidden deck fasteners, there may be occasions when you need to cut a groove into a square edge deck board. It is a very easy process if you follow the proper steps. The following video will show you how to groove any square edge deck board including:

  • AZEK® Deck
  • TimberTech® Legacy
  • TimberTech® Earthwood Evolutions®
  • TimberTech® TwinFinish®
  • Trex® Transcend®
  • Trex® Select®
  • Trex® Enhance®
  • Fiberon® Horizons
  • Fiberon® Paramount
  • Ipe
  • Mahogany

Creating a Facebook Page for Pro Contractors

by Janet Blake, FastenMaster Communications Manager

May 22, 2014 by Janet Blake (comments: 0)

So, you’re ready to promote your business online but not quite ready for the investment of time and money in developing your own website? There is no substitute for a well-designed site (see our Blog topic, Why Pro Contractors Need a Pro Website), but Facebook may offer an immediate solution for you to promote your business online. In this article, I will describe the benefits of having a Facebook business page and how to create one (it’s not as simple as it looks).